Copywriter John Caples wrote this book after his classic Tested Advertising Methods. This one has some of his ads with his commentary about how he came up with the ideas and why the ads worked. Signed by John W. Crawford (Advertising professor at Michigan State University) in 1938 when he donated this copy to the American Advertising Museum (which closed in 2014). Overall very good condition. Book dimensions: approx 12” x 9”
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This edition carries the original red cloth hardcover with gold lettering on the front cover and spine, a classic design that reflects the era's publishing style.
Notes: Item in good condition.
A nice touch is the illustrated dedication page with tiny stars.
1938 USSR Constitution Hardcover Book in Russian (Nonfiction)
making the Most of Your Electrolux with Practical Recipes. Copyright 1938, Servel, Inc., Electrolux Refrigerator Sales Division. Softcover, 47 pages, 22 cm.
The 1938 Lookout Cookbook by the U.S. Forest Service is a paperback book written in English with 49 pages.
The product titled "Fauna of the National Parks of the US Birds & Mammals of Mount McKinley - Fauna Series No. 3" focuses on the wildlife found in Mount McKinley National Parks. Published in 1938 by multiple authors, this paperback book is written in English and covers a variety of birds and mammals found in this wilderness areas of the US. It serves as a valuable resource for those interested in wildlife, providing detailed historical information and insights into the birds and mammals of the park.
The book is a Book Club Edition and contains 317 pages of English narrative that will keep you on the edge of your seat. It is a perfect addition to your collection of Christian books. Very good condition with no scribbles or torn pages.
The Indians of New Jersey: Dickon Among the Lenapes Harrington PB 1938 Illus
The product is a vintage cookbook published in 1938 by J.R. Watkins. This wire-bound cookbook contains 288 pages filled with interesting recipes in English language. The cookbook covers a wide variety of dishes and culinary techniques, making it a valuable resource for anyone interested in classic cooking. With the author being Watkins, a well-known publisher of cookbooks, this vintage cookbook is sure to be a timeless addition to any cooking enthusiast's collection.
A nice touch in this novel is the way it handles time jumps.